This entry was posted on Wednesday, November 19th, 2008 at 1:23 am and is filed under Jewelry. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Most people like to see their name on items they own. Jewelry is included in this love affair. Women are usually more likely to make purchases with personalization. Men on the other hand will spend less often but will spend more money each time they make a personalized purchase.
Betsy made a purchase of a personalized pearl necklace with locket charm mainly because the ad said that we should ‘keep the ones we love close to our heart”. Granted, the necklace had white glass pearls and was fashioned in a sterling silver-plated setting featuring a heart shaped pendant that can accommodate two small pictures.
Most of these personalized jewelry items are also classified as wedding jewelry.
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